
Programming Librarian Guide to the ALA Annual Conference
New Orleans, June 23–28, 2011
Programming Resources
These programs will provide programming librarians with program models, resources and specific skills for hosting unique programs at their library.
Saturday, June 25
Recognizing Your Community’s Literary Heritage: How to Designate a Literary Landmark
ALTAFF
Saturday, 8–10 a.m.
The Literary Landmark program, begun under FOLUSA in 1986 with more than 100 dedications to dates, recognizes locations tied to a deceased literary figure, author or his or her work. A dedication is a newsworthy event that can draw attention to your library, Friends group, and your rich literary heritage. Join ALTAFF for a panel discussion about the program, how to select sites in your community, planning, and getting the community and media involved.
Speakers: Karen Neurohr, chairperson of the Oklahoma Literary Landmark project; Martin Covert, former FOLUSA board member and Special Sections Staff Writer, The Times-Picayune; and Jillian Kalonick, Marketing/PR Specialist, ALTAFF.
Categories: Partnerships & Collaboration, Programming Resources
Marketing Libraries to Diverse Communities
ASCLA
Saturday, 8–10 a.m.
Language, cultural differences, and different perceptions of the role of the library all present a challenge for libraries trying to connect with diverse communities. What are the multicultural marketing trends and practices put to use by other types of businesses, and how can we apply the most successful tools, techniques, and principles to the library setting? This program will prepare you to reach out to culturally diverse, fast-growing, and information seeking populations of library consumers.
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Category: Programming Resources
Building Common Ground: Discussions of Community, Civility, and Compassion in the Public Library
PPO
Saturday, 8–10 a.m.
The ALA Public Programs Office and the Fetzer Institute share information regarding a new programming grant for public libraries.
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Categories: Partnerships & Collaboration, Programming Resources
Beyond Fiestas, Calaveras, and Quinceañeras: Exploring Relevant Cultural Issues and Daily Experiences of Contemporary Latino Youth Via High-Quality Literature
ALSC
Saturday, 8–10 a.m.
By exploring the cultural and social themes present in recent Latino children’s books, this interactive session strives to provide the tools and knowledge that will enable librarians and educators to integrate contemporary Latino themes in their programs and promote reading among multicultural societies. A portion of the program includes a guided discussion on the authentic Latino experience in youth literature with notable Latino children’s author René Colato Laínez.
Speakers: René Colato Laínez
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Categories: Book Discussion, Family & Youth, Programming Resources
Seriously Social: Leveraging Social Media
PLA
Saturday, 10 a.m.–noon
Explore the fundamentals of social media, learning how to effectively use social networking to engage patrons and foster personal relationships. Discover how the Grand Rapids Public Library leverages the power of social media to provide outstanding customer services and promote their library. A live demonstration of Twitter and Facebook (or the reigning social media at the time of this presentation) will illustrate the assets embedded in online relationships.
Speakers: Kolene Allen, Web Branch Manager, Grand Rapids Public Library; David Lee King, Digital Branch & Services Manager, Topeka Shawnee County Public Library; James Schuyler, Network Support Technician, Grand Rapids Public Library
Category: Programming Resources
Many Children, Many Cultures, Many Books: Celebrating the 15th Anniversary of Día
ALSC
Saturday, 10:30–noon
Join us for the 15th anniversary celebration of Día! Hear from Día founder Pat Mora about the history of Children’s Day/Book Day and author Jeanette Larson about the initiative’s future. Learn effective, multicultural programming techniques for year-round Día celebrations and explore new Día resources.
Speakers: Pat Mora
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Categories: Book Discussion, Family & Youth, Programming Resources
LIVE! @ your library Reading Stage
PPO
Saturday, June 25, 11 a.m.–4 p.m.
Take a break from a busy day of programs and meetings, and let someone read to you for a change. Stop by the LIVE! @ your library Reading Stage to experience readings by new and favorite authors and poets, learn how to develop author programs, and find new reading recommendations for your patrons. The LIVE ! @ your library Reading Stage is presented by the ALA Public Programs Office.
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Categories: Author Events, LIVE! Reading Stage, Programming Resources
The Martin Luther King, Jr. Holiday Multi-Cultural Idea Exchange
ALA-SRRT
Saturday, 1:30–3:30 p.m.
Panelists representing public, academic, school, and special libraries will exchange ideas about the acclaimed activities in their libraries during the observance of the King Holiday and there will be a featured guest. During the Audience Exchange, attendees will have a two-minute opportunity to tout their own special events. Everyone is asked to bring at least twenty-five copies of each handout to fully participate in the closing Materials Exchange.
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Category: Programming Resources
Presentation of the Sara Jaffarian School Library Program Award for Exemplary Humanities Programming
PPO
Saturday, 1:30 p.m.
The purpose of the Sara Jaffarian School Library Program Award is to recognize, promote, and support excellence in humanities programming in elementary and middle school libraries that serve children K–8. To promote and encourage other school libraries interested in developing outstanding humanities programs, a professional development presentation will be made by a representative of the winning library. The focus of this presentation is to share the school’s program as a model for inspiration and adaptation by other library media programs.
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Categories: Family & Youth, Programming Resources
ABC’s of Sustainable Partnerships: Affiliations Build Communities
PPO
Saturday, 1:30–3:30 p.m.
Across the nation, libraries and humanities councils have partnered to fund public programming in libraries and schools. A variety of successful outreach models, including the award-winning PRIME TIME FAMILY READING TIME program, will be showcased. Representatives from several states, including Louisiana, Georgia, and Michigan, the ALA Public Programs Office, and the National Endowment for the Humanities will share impressive results of collaborative efforts, including bilingual and multicultural programming. A recently released study titled, “Stemming the Tide of Intergenerational Illiteracy: A Ten-Year Impact Study of PRIME TIME FAMILY READING TIME” will be presented.
Speakers: Miranda Restovic, Director PRIME TIME FAMILY READING TIME, Louisiana Endowment for the Humanities; Thomas C. Phelps, Director of the Division of Public Programs, National Endowment for the Humanities; Lainie Castle, Project Director, ALA Public Programs Office; Elaine Black, Director of Youth Services, Georgia Public Library Service; Cynthia Dimitrijevic, Grants Director, Michigan Humanities Council
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Categories: Family & Youth, Partnerships & Collaboration, Programming Resources
Displaying Partnerships: How to Successfully Build Partnerships with Other Agencies
ASCLA
Saturday, 4–5:30 p.m.
For the last two years, a regional library consortium in Ohio has partnered with the local division of the American Cancer Society to provide information, ideas, and resources to all types of libraries in the state for Breast Cancer Awareness Month, held each October. Spurred by its success, the consortium plans to expand their reach to other types of cancer awareness. This program will review the successes of the partnership and shed insight on how to foster similar partnerships between your library and local community organizations.
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Categories: Partnerships & Collaboration, Programming Resources
Public Programs That Work in Rural Libraries
PLA
Saturday, 4–5:30 p.m.
This will be a panel presentation and discussion of a variety of public programs with a proven success record in rural libraries. Each panelist will describe one or more programs that have worked in his or her library, from inception to implementation, including the development of the idea, funding sources, target audience, and how to replicate in another rural library.
Speakers: Larry Grieco, Library Director, Gilpin County Public Library; Dwight McInvaill, Director, Georgetown County Library
Categories: Fundraising, Programming Resources
Focus on International Children’s Books
AASL
Saturday, 4–5:30 p.m.
In addition to presenting unique perspectives on international children’s books, the USBBY program offers attendees information about professional development opportunities and resources they can use to include more international children’s literature in their collection development and teaching, advocate for more of its use in the classroom, and use international children’s books to bring to their children a richer understanding of global experiences and issues.
Categories: Family & Youth, Programming Resources
Sunday, June 26
Progressive Program Promotion: Creative Media Use for the Digital Age
LITA
Sunday, 8–10 a.m.
Learn how to utilize Facebook, Vimeo, MySpace, YouTube, Hulu, Twitter, LinkedIn, foursquare, HD video, guerilla-style filming, Flip cameras, online polling, web streaming, Cooliris, and QR codes and other emerging technologies creatively and effectively for your teen/tween and adult programming. Discover free and purchased technologies you can use to create and promote online aspects of your events, with the primary goal of increasing library program attendance, card registration, and usage of your website, catalog, and databases.
Speakers: James Francosky, Pasco County Library System; Roger Hayden, Pasco County Library System; Paul Stonebridge, Land O’Lakes Branch Library
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Category: Programming Resources
Where the Wild Things Are: Children’s Disco
LLAMA-BES
Sunday, 8–10 a.m.
This two-hour program will review how public librarians have changed children’s library spaces. Increasingly they are no longer children’s book collections and children’s story hours, and instead have become destinations for children and their caregivers for discovery, play and learning. A panel of four nationally known experts on these transformations will describe how to create discovery and learning spaces in libraries, including a detailed discussion of the types of play and discovery items to use. Attendees will also hear about new early literacy efforts and have ample time for questions and answers.
Categories: Family & Youth, Programming Resources
Nonfiction Book Blast: Booktalks and Activities for Your Library
ALSC
Sunday, 8–10 a.m.
Start school with new booktalks and activities from ten nonfiction authors: April Pulley Sayre (Rah, Rah, Radishes), Kelly Milner Halls (In Search of Sasquatch), Deborah Heiligman (Charles and Emma), Loree Griffin Burns (The Hive Detectives), Carla Killough McClafferty (The Many Faces of George Washington), Christine Taylor-Butler (Magnets), Shirley Duke (You Can’t Wear These Genes), Darcy Pattison (Prairie Storms), Carla Mooney (Explorers of the New World) and Anastasia Suen (Read and Write Sports).
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Categories: Author Events, Book Discussion, Family & Youth, Programming Resources
Maximizing the Impact of Programming
PPO-PCPAC
Sunday, 10:30 a.m.–noon
In this time of declining budgets and increased user demand, libraries need to focus more than ever on return on investment for their program dollars. You’ll hear from a small resort library in rural Colorado that has created wide-ranging partnerships with organizations local to international to deliver drop-your-jaw programming for a sophisticated audience. Award-winning Multnomah County will share their detailed methods for prolonging the life and audience of popular programs through podcasting, including real world advice on staff allocation, securing author permissions, sourcing equipment and services, and intellectual property issues. Finally, you’ll meet a film producer from a NEH affiliate who will reveal the secrets of working with film producers to license programs for your library.
Speakers: Terrilyn Chun, Systemwide Programming Coordinator, Multnomah County Library, Portland, Oregon; Scott Doser, Programs Coordinator, Wilkinson Public Library, Telluride, Colorado
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Categories: Programming Resources
NEH’s Picturing America: Model Programs for Public Libraries
PPO
Sunday, 10:30 a.m.–noon
Since Picturing America was launched by the National Endowment for the Humanities (NEH) in 2007, 3,600 public libraries have been awarded this collection of American artwork. Public librarians who have the Picturing America artwork in their collections are invited to attend this session to learn more about developing related programs for public audiences. Model program formats presented will include book and media discussion programs, local history presentations, lecture series, poetry programming, and more.
Speakers: Malore Brown, Program Officer, National Endowment for the Humanities; Lainie Castle, Project Director, ALA Public Programs Office; Amber Creger, Children’s Librarian, Chicago Public Library–Woodson Regional Library; Colleen Leddy, Director, Stair Public Library, Morenci, MI; Brandy Morrill, Librarian III, Chicago Public Library–Chinatown Branch; Laura Moran, Library Programmer, Western Sullivan Public Library, Jeffersonville, NY; Jude Schanzer, Director of Public Relations and Programming, East Meadow Public Library; East Meadow, NY; Carla Sharp, Brighton District Library; Head of Youth Services, Brighton, MI
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Categories: Book Discussion, Family & Youth, Programming Resources
What the Library Did for Romance
PLA
Sunday, 10:30 a.m.–noon
Few communities of fiction readers are as active online as romance readers, and librarians can learn from the romance community to entice customers of all types. Sarah Wendell will explain how she has created a large, active online community, and Jennifer Lohmann will discuss involving an existing community of readers to engage library customers. By using creative and inexpensive ideas, such as a unique online contest that challenged people’s creativity and library humor, the potential for bringing readers together is endless, both in the virtual and the physical space.
Speakers: Jennifer Lohmann, Adult Services Manager, Southwest Regional Library; Sarah Wendell, Managing Partner, SBTB LLC
Categories: Book Discussion, Programming Resources
LIVE! @ your library Reading Stage
PPO
Sunday, June 26, 11 a.m.–4 p.m.
Take a break from a busy day of programs and meetings, and let someone read to you for a change. Stop by the LIVE! @ your library Reading Stage to experience readings by new and favorite authors and poets, learn how to develop author programs, and find new reading recommendations for your patrons. The LIVE ! @ your library Reading Stage is presented by the ALA Public Programs Office.
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Categories: Author Events, LIVE! Reading Stage, Programming Resources
Science Programming 101: Presenting Excellent Science Programs in Your Library
PPO
Sunday, 1:30–3:30 p.m.
Learn how to create exciting hands-on science programs for children and young adults from representatives of the National Center for Interactive Learning/Space Science Institute, Boulder, Colorado; and the Lunar and Planetary Institute, Houston, Texas. The program will also discuss two science exhibits for rural public libraries, Discover Earth and Discover Tech, and introduce a new science “Community of Practice” librarians can use.
Speakers: Paul Dusenbery and Lisa R. Curtis, National Center for Interactive Learning/Space Science Institute; Stephanie Shipp and Keliann LaConte, Lunar and Planetary Institute; Karen Peterson, National Girls Collaborative Project, Lynwood, WA; Susan Brandehoff and Jennifer Dominiak, ALA Public Programs Office
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Categories: Family & Youth, Programming Resources
The Making of a Latino Library Lover: Programming for Latinos
PLA
Sunday, 4–5:30 p.m.
Can you say “¿yo amo mi biblioteca?” or, more importantly, can your community’s Latinos say it? Learn how to draw Latino customers to your library and transform them into passionate library advocates through successful programming.
Speakers: Tina Burkholz, Coordinator of Hispanic Family Services, Gail Borden Public Library; Armando Trejo, Archivist, Interlibrary Loan Librarian, Elgin Community College; Maria Cristina (Tina) Viglucci, Hispanic Outreach Coordinator, Gail Borden Public Library
Category: Programming Resources
Reach Out and Read: How Libraries Can Work with Doctors Who “Prescribe Reading” to Achieve Common Goals
ALSC
Sunday, 4–5:30 p.m.
Extend your library’s reach into the community by partnering with local Reach Out and Read (ROR) site, a pediatric literacy intervention based in doctors’ offices that gives new books to children and advises parents about the importance of reading. ROR is interested in partnering with librarians to promote reading and library usage. Hear about already existing collaborations and learn how to work with existing ROR programs, or even how to start a site in your community.
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Categories: Family & Youth, Partnerships & Collaboration, Programming Resources
American Sign Language Literature Programming @ your library
ASCLA/LSSPS
Sunday, 4–5:30 p.m.
Attendees will learn about existing, quality resources that support deaf people’s efforts to be understood by the public as people first and who have their deaf culture and language called American Sign Language (ASL). Librarians will learn about the differences between Deaf and ASL literatures and about the latest and greatest in contemporary literature to bring into the library’s reading and discussion groups. Sources for locating books, videos and films, funding, speakers, authors, and deaf library Friends groups as well as tips for programming librarians will be shared.
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Categories: Book Discussion, Programming Resources
Monday, June 27
LIVE! @ your library Reading Stage
PPO
Monday, June 27, 10 a.m.–12:30 p.m.
Take a break from a busy day of programs and meetings, and let someone read to you for a change. Stop by the LIVE! @ your library Reading Stage to experience readings by new and favorite authors and poets, learn how to develop author programs, and find new reading recommendations for your patrons. The LIVE ! @ your library Reading Stage is presented by the ALA Public Programs Office.
More Details
Categories: Author Events, LIVE! Reading Stage, Programming Resources
You Can Do Puppet Shows Too!
PLA
Monday, 10:30 a.m.–noon
How much do you spend on outside performers to come to your library? Times are financially hard in the library world, and you could pay out several hundred dollars for a program you hope will be great. Homegrown puppet shows may be the answer to your fiscal woes. You too will be able to plan, construct, and perform an entertaining puppet show on a shoestring budget.
Speakers: Michelle Brzozowski, Senior Librarian, Brick Branch of the Ocean County Library; Chien-Ju Lin, Senior Librarian, Brick Branch of the Ocean County Library
Categories: Family & Youth, Programming Resources
ALA Advocacy University: Frontline Fundraising
ALA-Development
Monday, 1:30–3:30 p.m.
The hardest part of getting started with fundraising is figuring out what tools your library should use. The Frontline Fundraising Toolkit is an initiative of ALA President Roberta Stevens that empowers small and rural libraries to engage in fundraising without development staff. During this “own hall” session, you’ll interact with the toolkit writers who will walk through their sections, which provide current fundraising techniques and information to help you build a long-lasting base of support for your library.
Categories: Fundraising, Programming Resources
Think Big
YALSA Membership Meeting/President’s Program
Monday, 1:30–3:30 p.m.
YALSA President Kim Patton’s theme for the year is “Think Big.” This session will feature speakers who challenge you to think big about your library program and who will provide ideas for rethinking how you serve teens in order to keep your library program relevant in these rapidly changing times.
Speakers: Authors Paul Volponi, Richard Peck
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Categories: Author Events, Family & Youth, Programming Resources
The Language of Conservation: A Case Study in Library-Zoo Partnerships
PPO
Monday, 1:30–3:30 p.m.
In 2008, Poets House initiated a groundbreaking collaboration, creating poetry installations in zoos and related programming at libraries in five cities. The poems from around the world have encouraged millions of visitors to imagine a sustainable future for all cultures and wildlife on Earth. Join award-winning poet Mark Doty and representatives from Poets House, the New Orleans Public Library, and the Audubon Zoo as they share information regarding this unique collaboration and how you can use poetry to create vibrant partnerships that engage the public in a dialogue around culturally significant issues.
Speakers: Missy Abbott, Manager, Milton H. Latter Branch, New Orleans Public Library; Mark Doty, New Orleans Language of Conservation poet-in-residence; Reginald Harris, Poetry in the Branches Coordinator, Poets House; Brenda Walkenhorst, Director of Education/Volunteers, Audubon Zoo
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Categories: Author Events, Current Affairs, Partnerships & Collaboration, Programming Resources
Out of the Closet & Into the Library: LGBTQ Programming
ALA-GLBTRT
Monday, 2–4 p.m.
Program will feature library workers’ experience creating library programs that address the needs of LGBTQ users, such as Pride-themed events. Success stories, community controversies, and practical advice will be shared.

